LK 306Masterclass on product design for health
Roni Zeiger is the CEO of Smart Patients. He will conduct a 90-minute Master Class on product design for health. The final curriculum will be shaped by the learners themselves through their course applications, but tentatively includes:
- How to identify problems that matter: real pain points among patients, clinicians, and others in the health space
- How to focus on your ability to uniquely address a problem that matters
- How to iteratively and cheaply prototype designs
- How to consider the complex constraints of health care and fearlessly challenge all assumptions
Dr. Roni Zeiger is the former Chief Health Strategist at Google where he led efforts ranging from Google Flu Trends to Symptom Search. He is now CEO of Smart Patients, which aims to leverage the knowledge of expert patients in order to accelerate the era of precision medicine. Roni continues to see patients part-time at a local urgent care center. He earned his MD at Stanford and completed his internal medicine residency at the University of California, San Francisco. He has served as a Clinical Instructor of Medicine at Stanford University School of Medicine, and also received a masters degree in biomedical informatics from Stanford. Roni co-founded the blog Seduce Health, and writes for ABCNews.com and The Huffington Post. He has written and edited several medical textbooks and has published articles on topics including continuing medical education, clinical decision support tools, and searching for health information on the web.