10:00 - 10:20 amSaturday, September 6
LK 102
The digital drop-off: Where patients and practitioners dwell
LK 102
The digital drop-off: Where patients and practitioners dwell
CIO Midtown Sinus Clinic
In 2010, after a 5 year search, my private surgical practice finally implemented an EHR system, cloud-based Practice Fusion. This was one of the final pieces in automating the practice, which allowed significant... Read more

Description

In 2010, after a 5 year search, my private surgical practice finally implemented an EHR system, cloud-based Practice Fusion. This was one of the final pieces in automating the practice, which allowed significant reductions in overhead (70 – 90% in certain areas). From the start, I presumed the adoption of this technology would be met with enthusiasm from patients and at least tolerance from physicians.

However, in my practice, and in 20 others that I subsequently assisted with implementation of their own billing and EHR systems, I encountered several common points of resistance to the technology from patients and practitioners alike. Key concerns were:

·      Privacy of patients' medical and contact information

·      Lack of adequate personalized training for staff with varying backgrounds and levels of technical proficiency

·      Frequent delegation of the crucial step of inputting initial patient history and complaint information to a data entry technician with minimal medical training

·      Apprehension over the initial cost and long-term costs of many EHR systems - both in terms of time and money. 

So how can these issues be overcome in the quest to bring scalable, usable, intuitive, secure technologies into the healthcare industry? In both my practice and my consulting work, I have found solutions by taking on the role of a chief technology officer and scouring the fast-moving worlds of information technology and entrepreneurship for innovative approaches that can be adapted to healthcare. This strategy has led to a number of additional advances for my practice and clients, including:

·      Implementing a scalable voice over Internet Protocol (VoIP) system to connect two offices 15 miles apart, then extending it to cover employees throughout the world. 

·    Employing a reliable Virtual Assistant to handle the avalanche of credentialing and bureaucratic paperwork demanded of every medical organization.

·    Jury-rigging our first EHR system, using an amalgam of Google Docs and Google Calendar, eventually opting for a free Cloud-based system over traditional, expensive, systems. 

Designing an implementation system that works from the ground up - systematizing & Individualizing so that no member of a healthcare team is left behind and feels confident with technology adoption. 

This talk will focus on the challenges of overcoming the lack of patient and provider education, preserving and enhancing the patient/provider relationship, and creating beautiful solutions for the unique challenges confronting healthcare providers.  As medicine moves into the 21st century, it faces a crisis born of isolation from the technology/entrepreneurial culture. Successfully navigating this landscape requires the innovative thinking of a "millennial manager" and a lot of legwork, but the experience of my practice shows that clear and significant benefits can be realized.

Camille Williams is leading change at the intersection of technology and medicine through her global consulting firm, Hello Automated. She has been called "the baddest, most talented young executive" and "a 'unicorn' - the perfect blend of smart, polished, creative, and kind." Camille has written for EHRbloggers.com, edited for The New York Times, and is writing a book that helps new doctors transition successfully from residency to practice.

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