Eilidh is an experienced Interaction Designer with expertise in leading creative innovation projects both for the public and private sector. Core to the solutions she creates are products and services that embody digital and physical interactions, and humanise technology.
Eilidh works on projects that fall across contexts covering near-future mobility, workplace transformation, social media platforms, as well as tackling complex issues such as obesity, behaviour change and insulin delivery for base-of-the-pyramid users. Through these projects she has led international research studies, created future visions and provided strategic recommendations for product development and mapped end to end systems and services.
Eilidh has a Bsc in Product Design and graduated with distinction from the Interaction Design Pilot Year at CIID. Her skills blend systemic thinking, hands-on prototyping, and compelling storytelling. Eilidh focuses on involving key stakeholders in the innovation process in order to build a sense of shared ownership to make ideas easier to adopt when they move across different teams in the development process.