Designing consumer web experiences for cancer patients and their doctors

Mark Jacobstein jwein@guardanthealth.com

Abstract

Guardant Health has performed more than 30,000 clinical liquid biopsies. Each test generates huge amounts of genomic data that must be analyzed, annotated, and ultimately delivered to physicians and patients in an useful and accessible way. Increasingly Guardant360 ordering physicians and their patients are choosing to access our reports online.

Mark Jacobstein, Guardant Health Chief User Engagement Officer, will discuss the following in this session:
- How the Guardant Health reporting experience has evolved from the fax machine to the iPhone
- The unique challenges of developing web applications for doctors and patients as they relate to private health information, electronic medical records, and ease of use
- How the Guardant Health digital tools can make it easier for patients to contribute to research
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