Unlock the Real Real World Evidence: Quantifying health outcomes
Jessie Juusola | jjuusola@evidation.com |
Abstract
What does it mean to quantify patient behavior in real life? Given the widespread adoption of digital health apps, trackers, and sensors, we now have a view into the continuous patient journey like never before. In this talk, we will share how innovative healthcare companies are using a novel method for correlating real life behaviors with outcomes-- and as a result are able to better address the efficacy-effectiveness gap.