*Nick Tarazona, Javier Garay, Saul Javier Rugeles
San Ignacio Hospital Bogotá, Pontificia Universidad Javeriana
Poster Presentation – Research Track
Sunday, Sept 30, 2012: 11:25 PM – 12:25 PM – LK Lower Lobby

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*Presenting Speaker

The design thinking and human-centered design proposed by IDEO contribute to face problems and generate solutions taking into account the perspective of people. The aim of this study was: 1) implement the human-centered design in patients with colorectal cancer at San Ignacio University Hospital (HUSI) Bogota- Colombia and 2) create a strategy to improve patient’s health care education.

To achieve the objectives we adapted the human-center design model to our protocol; this model can be found in the following link: http://www.ideo.com/work/human-centered-design-toolkit/. This first paper reports the development of the first phase of the project, named: HEAR. The purpose of this stage, was select the most appropriate patients to obtain enough information to define the mechanisms for capturing the information and to establish strategies needed to understand the interactions between patients and physicians.
Observations extra-institutional were made offering us a look inspiring and comparative of the processes of interaction and communication with and between patients, providing us relevant information to the construction of our model.

As results of this phase, were obtained 132 patient’s histories from the colon and rectum clinic at HUSI. These histories corresponded to observations from the reality and the clinical, social and administrative context, as well as, the patient’s interaction with the clinic, the hospital and the health care system. Finally this information allowed us to understand the needs, obstacles and opportunities during the health care process in patients with colon and rectum cancer from HUSI.

The information collected so far from the design team through observations and context immersions, had allowed us to obtain information about patients, their different scenarios and tools used by them to interact with the hospital. This information can help us to create an interaction model based on the reality of colorectal cancer patients at HUSI.
The tools and information obtained during this phase will support the developing of the next phase, named: CREATE. This type of investigation it is very useful to learn patient’s perspective and thus, create new ways to improve the health care patient’s education and contribute the quality of their lives.