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The healthcare industry represents nearly a fifth of U.S. GDP and it is going through a period of dramatic change. What are the underlying currents of this change? What previously unimagined models are emerging and proving successful? Which models will find themselves closing their doors?

During this special day-long event, Medicine X will bring together patients, providers, entrepreneurs, and visionaries to show how interdisciplinary collaboration can lead to new ideas, partnerships and bridges for change.

For patients and providers, the day will allow you to explore new opportunities. You will network with leading innovators, discuss your challenges and identify opportunities to co-create and drive meaningful change. For entrepreneurs, find early adopters and partners to help advocate for your innovations to be adopted and drive positive change. Learn about emerging reimbursement models to support digital health, network with investors, customers, industry leaders, and domain experts. The goal is to generate future relationships from diverse backgrounds to think about new ways to tackle problems that get in the way of patient centered care.

Specific topics to that will be discussed include:

Reimbursement models in telehealth and digital health
Healthcare service innovation and opportunities
Emerging and changing human relationships in digital healthcare system.
Impact of digital health in global emerging markets
Business models for vulnerable and underserved populations
HealthKit: a digital melting pot for healthcare stakeholders

Themes

Discover areas of highest need and opportunities in health care
What key traits are investors looking for in healthcare startups?
From idea to pilot: What does it take to partner with healthcare systems
Patients engaged, empowered, and entrepreneurial

Program

EPATIENT IGNITE! PRESENTATION

Donna Cryer
Stanford MedX ePatient Scholar, CEO and President, Global Liver Institute

Disruptive patient innovation:
from patient to visionary

KEYNOTE PRESENTATION

Jonathan Bush
CEO and President, athenahealth

The revolution is here—disrupting and
innovating healthcare in America

PLENARY PRESENTATION

Bob Wachter
Professor, UCSF

The digital doctor: hope, hype, and harm
at the dawn of medicine’s computer age

MODERATED PANEL DISCUSSION

Jonathan Bush
CEO and President, athenahealth

Ezekiel J. Emanuel
University of Pennsylvania

David Shaywitz
CMO, DNAnexus

Bob Wachter
Professor, UCSF

Healthcare services and relationships:
Innovating where it matters most

Today’s healthcare environment finds patients that are increasingly disgruntled and physicians who are increasingly burned out. As entrepreneur and venture capital rush into healthcare, will the human touch be forgotten? Can the emotional and empathic element of medicine be forgotten? What must be done in the near term and far term to make healthcare more effective and compassionate?
Moderator: David Shaywitz

EPATIENT PLENARY PRESENTATION

Surbhi Sarna
CEO and Founder, nVision Medical

Patient to impatient entrepreneur

MODERATED PANEL DISCUSSION

Zen Chu
Co-Founder, Hacking Medicine, MIT

Michael McConnell
Professor, Stanford School of Medicine

Richard Milani
Vice-Chair, Cardiology, Ochsner Health System

A digital melting pot for healthcare stakeholders:
who will win the battle for patient-generated
data interoperability?

One of the largest impediments to innovation in healthcare has been getting all the stakeholders to communicate and share data. It can take a year for digital health or health IT company to set up a pilot or integrate with hospitals, insurance companies, or pharmaceutical companies. This panel will explore how HealthKit has become digital meeting point for stakeholders in medicine by having a variety of player demonstrate how they are using it. Will large scale adoption of healthkit allow for faster sales and implementation cycle for health IT and digital health solutions? If so, can Healthkit evolve into an online marketplace between entrepreneurs, large healthcare systems, and patients?
Moderator: Zen Chu

MODERATED PANEL DISCUSSION

Skip Fleshman
Partner, Asset Management Ventures

Deborah Kilpatrick
CEO, Evidation Health

Mark Tomaino
Senior Industry Executive, Welsh, Carson, Anderson and Stowe

Investment opportunities in digital health and
our rapidly changing healthcare ecosystem

What does it take in today’s highly competitive market to acquire investment for your healthcare startup? What are key partnerships and elements that convey strong business modeling and opportunity? Hear from investors and from companies with investment backing words of wisdom and top strategies used in building credibility to attract investment in your company.
Moderator: Mark Tomaino

MODERATED PANEL DISCUSSION

Sha Zhu,
Bridge Innovation Capital

Margaret Laws
President and CEO, Hope Labs

Melissa Buckley
California Health Care Foundation

Vineet Singal
Co-founder and CEO, CareMessage

Business model and opportunities
for the underserved and global markets

Digital health technologies help improve access to quality care but sometimes never get implemented due to regulatory barriers and bureaucratic implementation challenges. Meanwhile, emerging markets that have widely adopted mobile communication are in dire need for solutions to improve access to care. Digital Health has the potential to leapfrog traditional care infrastructure similar to how mobile communication leapfrogged wired communication infrastructure. This panel will discuss specific opportunities in these markets and provide entrepreneurs guidance on getting their technologies adopted in alternative markets. Underserved populations are often overlooked opportunities for innovation to occur. Yet, ultimately this population can often be the highest users and drivers of health care cost. What are existing business models that are used to address the needs of this population? What creative revenue models exist to drive innovation into an area of high need?
Moderator: Margaret Laws

THURSDAY SEPTEMBER 24, 2015

Schedule

8:00 – 8:30AM	Arrival, Registration, Networking, Breakfast
8:35 – 8:45AM	Welcoming Remarks: Larry Chu, MD, MS Executive Director, Medicine X
8:45 – 9:00AM	ePatient Entrepreneur: Donna Cryer Disruptive Patient Innovation: From Patient to Visionary
9:00 – 9:30AM	Opening Keynote: Jonathan Bush, CEO, Athena Healthcare The revolution is here – disrupting and innovating health care in America Jonathan Bush, co-founder/CEO of athenahealth and author of “Where Does It Hurt? An Entrepreneur’s Guide to Fixing Health Care,” calls for a revolution in health care—one which gives patients and providers more choice, power, and information, at far lower prices. From birthing centers in Florida to urgent care centers in West Virginia, upstarts are disrupting health care by focusing on cost, quality, and the technologies that make them possible. In this presentation, Bush will define a playbook for how various stakeholders from government, physicians, hospital leadership, patients, and entrepreneurs can contribute to a more connected health care system. Bush will offer a vision and plan for change, as well as a fresh take on what the experience of health care should be.
9:30 – 9:45AM	Christine Lemke Entrepreneurial Challenges in Health care Systems
9:45 – 10:15AM	Coffee Break
10:15 – 10:35AM	Bob Wachter, MD The Digital Doctor: Hope, Hype, and Harm at the Dawn of Medicine’s Computer Age Driven by $30 billion in federal incentive payments – health care has finally gone digital. Dr. Wachter highlights some of the unanticipated consequences, including changing relationships between clinicians, patients, and staff, and remarkable medical mistakes that happen when introducing new technology – including a 39-fold overdose of a common antibiotic in a wired hospital. It also considers the deeper meaning of health IT and what it means to be a clinician… and a patient in the modern era, and will highlight things we can do to ensure that health IT achieves its promise.
10:35 – 11:35AM	Plenary Session: David Shaywitz, MD (moderator) Health care services and relationships: Innovating where it matters most Today’s health care environment finds patients that are increasingly disgruntled and physicians who are increasingly burned out. As entrepreneur and venture capital rush into health care, will the human touch be forgotten? Can the emotional and empathic element of medicine be forgotten? What must be done in the near term and far term to make health care more effective and compassionate? Panelists include: Jonathan Bush Bob Watcher Zeke Emanuel
11:45AM – 12:40PM	Lunch, Networking
12:40 – 12:55PM	ePatient Entrepreneur: Surbhi Sarna Patient to impatient entrepreneur
12:55 – 1:45PM	Plenary Session: Zen Chu (moderator) Who will win the battle for patient-generated data interoperability? One of the largest impediments to innovation in health care has been getting all the stakeholders to communicate and share data. It can take a year for digital health or health IT company to set up a pilot or integrate with hospitals, insurance companies, or pharmaceutical companies. This panel will explore how HealthKit has become digital meeting point for stakeholders in medicine by having a variety of player demonstrate how they are using it. Will large scale adoption of HealthKit allow for faster sales and implementation cycle for health IT and digital health solutions? If so, can HealthKit evolve into an online marketplace between entrepreneurs, large health care systems, and patients? Panelists include: Michael McConnell Richard Milani Dana Lewis
1:45 – 2:35PM	Plenary Session: Mark Tomaino (moderator) Investment opportunities in digital health and our rapidly changing health care ecosystem What does it take in today’s highly competitive market to acquire investment for your health care startup? What are key partnerships and elements that convey strong business modeling and opportunity? Hear from investors and from companies with investment backing words of wisdom and top strategies used in building credibility to attract investment in your company. Panelists include: Skip Fleshman Deborah Kilpatrick
2:35 – 3:10PM	Coffee Break
3:10 – 4:00PM	Plenary Session: Margaret Laws (moderator) Emerging and underserved markets Digital health technologies help improve access to quality care but sometimes never get implemented due to regulatory barriers and bureaucratic implementation challenges. Meanwhile, emerging markets that have widely adopted mobile communication are in dire need for solutions to improve access to care. Digital Health has the potential to leapfrog traditional care infrastructure similar to how mobile communication leapfrogged wired communication infrastructure. This panel will discuss specific opportunities in these markets and provide entrepreneurs guidance on getting their technologies adopted in alternative markets. Underserved populations are often overlooked opportunities for innovation to occur. Yet, ultimately this population can often be the highest users and drivers of health care cost. What are existing business models that are used to address the needs of this population? What creative revenue models exist to drive innovation into an area of high need? Panelists include: Tariq Jawad Vineet Singal Manu Prakash
4:00 – 4:10PM	Closing Remarks: Dana Lewis
4:10 – 4:20PM	MedX Entrepreneur Vision: Brandi Sinkfield
4:20 – 4:50PM	Closing Keynote: Jennifer Kent