A master class with Roni Zeiger

I’m proud to announce a Stanford Medicine X Master Class with Roni Zeiger, MD, on product design for health. The Master Class will be offered as part of the 2013 Stanford Medicine X conference, held on the campus of Stanford University September 27-29, 2013.

About the Stanford Medicine X Master Class Program

The Stanford Medicine X Master Class program is designed to provide unique once-in-a-lifetime learning experiences with thought leaders and innovators in emerging technologies and medicine who are masters in their field. The unique format of our Master Class program provides an intimate venue in a small classroom setting at the Stanford University School of Medicine. With attendance capped at 15 people, our Master Class program ensures learning is ignited by one-on-one conversations, dynamic group activities and discussion. Although no additional fee is charged, admission to a Master Class is made by application and students are selected by the Master faculty member.

About the Master Class

Roni Zeiger is the CEO of Smart Patients. He will conduct a 90-minute Master Class on product design for health. The final curriculum will be shaped by the learners themselves through their course applications, but tentatively includes:

• How to identify problems that matter: real pain points among patients, clinicians, and others in the health space
• How to focus on your ability to uniquely address a problem that matters
• How to iteratively and cheaply prototype designs
• How to consider the complex constraints of health care and fearlessly challenge all assumptions

About the Instructor

Roni Zeiger, MD, is the former Chief Health Strategist at Google, where he led efforts ranging from Google Flu Trends to Symptom Search. In 2012, he co-founded Smart Patients in order to amplify the knowledge created by networks of engaged patients. Roni serves as CEO of Smart Patients and continues to see patients part time at a local urgent care center. Roni earned his M.D. at Stanford University and completed his internal medicine residency at the University of California, San Francisco. He has served as a clinical instructor of medicine at Stanford University School of Medicine and received a master’s degree in biomedical informatics from Stanford.