Archive for November, 2011

The MedX team visits Palo Alto design firm IDEO

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Wall-to-wall whiteboards; colorful Post-it Notes; squeaky markers; caffeinated beverages.  These, of course, are the physical markers of The Brainstorm, and they surrounded the Medicine X team on Wednesday as Dr. Larry Chu and John Stafford sat down to meet with Dennis Boyle at Palo Alto’s storied design firm, IDEO.

On topic: the medical conference — and how to do it better.
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New member joins the Medicine X team

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I’m so excited to welcome a new member to the Medicine X team. Julia James has already started working as our social media specialist and will be helping me share our genesis story, and all the exciting things we are learning along the way to the Stanford Medicine X conference in 2012!

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Paying attention to the details

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One of my favorite quotes, which is attributed to Charles Eames, goes something like this: “The details are not the details. They make the design.”

As I moved from graduate school at Stanford to my current role as Internet & Social Media Strategist at Stanford University School of Medicine, I’ve always worked hard on the details. I’ve never thought they are subsidiary issues to be brushed away; instead, I think they are the little touch points that make your work special.

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Paris, Je t’aime

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Paris is one of my favorite cities in the world.

It’s the birthplace of the macaron (my favorite cookie of all time, can anyone say Pierre Hermé?). And salted caramels (Henri Le Roux is opening his first store in Paris!). And where else can a simple plate of vegetables turn into a work of art (at L’Arpège)?

But the real reason Paris should be on your list this year is because Denise Silber’s Doctors 2.0 & You conference, May 23-24, 2012.

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Technology discovery at Medicine X

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“We can’t solve problems by using the same kind of thinking we used when we created them.” –Albert Einstein

I have always been drawn to the intersection of technology, healthcare, and entrepreneurship. As an entrepreneur, I can relate to the excitement of taking an idea to market. I learned the importance of a great team that can execute well and adapt to obstacles. As Director of Technology Discovery for Stanford Medicine X, I am fortunate now to be in a position to scout for promising entrepreneurs innovating technologies that will shape the future of medicine.

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